FitFlop Unveils the Retro Q FF Sneakers
March 2026: FitFlop announces the launch of the Retro Q FF Sneakers, a pivotal moment in the brand's continued evolution as it expands into more style-driven territory without compromising its comfort heritage.
Drawing on the effortless cool of 1970s and 80s athletic silhouettes, the Retro Q FF reimagines vintage sports style through a modern, design-led lens, crafted for all-day wear and real-world motion.
At the core of the Retro Q FF is the signature FitFlop IQUSHION midsole, a lightweight, responsive foundation engineered to support natural movement. A contoured sole helps diffuse pressure underfoot, while targeted impact pillows soften every step, delivering the kind of cushioning that keeps up with the pace of life, from the morning commute to evening plans.
The upper blends premium suede, leather and mixed nylon textures, creating a rich interplay that elevates the classic runner profile. Subtle design details, from contrast stripes to saw-tooth edging, nod to retro athletic culture while ensuring the silhouette feels unmistakably contemporary. The result: a sneaker that slots effortlessly into today's wardrobes, balancing nostalgic appeal with modern versatility.
Louise Noble, Chief Product and Brand Officer says: "The Retro Q FF marks a new direction for FitFlop, one where our comfort innovation meets a more trend-driven, fashion-forward design language. We've taken everything we know about biomechanics and applied it to a silhouette with real cultural resonance. The collection signals our ambition to create footwear that not only feels incredible but also taps into the aesthetic energy people are looking for right now."
Available in many colourways across women's and men's collections, the Retro Q FF Sneakers will launch globally from March 2026 at fitflop.com, fitflop.co.th and select retailers.
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About FitFlop
We were born different. Unlike other brands in our category, we’re a smart engineering company that happens to make footwear. Through biomechanical engineering an ergonomic design, we help people achieve more and feel better with contemporary every-day footwear that helps maximise your energy as you move.
Founded in 2007 by entrepreneur Marcia Kilgore, we’ve been set apart from the pack from the get-go. Harnessing our unique scientific approach (fusing world-class biomechanics and advanced technology with bold, directional design) led to our first product –the WalkStar1 sandal –quickly becoming a global phenomenon.
And it’s this unique, smart ethos –blending science and shoe-making smarts –that has created the fast-paced, celebrated brand we are today, with more than 65 million pairs sold across the globe.
You can find us in 73 countries with a total of over 5,000 stores and stocked by more than 2,000 retailers and 31 distributors. Our 145 FitFlop concept stores are located in the UK, US, Europe, the Middle East, India, and the APAC region. As well as our growing head office in the UK, we have new showrooms in London and New York
Our community of wearers spans motivations and generations, women and men who live intentionally –always looking for ways to help optimise their every-d